innovation management

SERVICES

Productive Technologies has the following capabilities which allow us great ability to innovate and commercialize inventions:

Product Expertise:

1. We are a technology company
2. We focus on software integration with existing or OEM hardware
3. Our expertise is in RFID, mobile computing and custom software development
4. Platforms: .NET and JAVA
5. Pre-existing software with open frame to integrate different technologies, such as passive RFID and RTLS. We can integrate it with NFER current tracking engine and build on that

Planning:

1. Expertise in product commercialization (investigation, feasibility, development, introduction, and growth management)
2. Keeping focus on client needs and vertical applications

Marketing:

1. Online marketing – we have dedicated web development team
2. Marketing plan – work with sales and market researchers to devise a realistic plan
3. Paint marketing – we have print artists for professional looking material

Value-Added solutions:

1. Development resources to create solutions around the primary invention for added revenue
2. Access to ready solutions to integrate with  technology 
3. Business experience to determine what and how to market to client needs in certain verticals

Sales:

1. Access to national distribution channels and relationships with companies such as DELL, HP, and WAL*MART
2. Sales executives with direct and long-standing relationships with companies of various sizes
3. Sales executives who have served as VP’s and C-level executives in various organizations and proven track records.
4. Sales executives who have experience in selling to medium and large accounts.
5. We work with government accounts that may find the technology applicable (military, homeland security, and VHA)
6. We will hire the right talent for the job

Funding:

1. We have relationships with veture investment firms (VC’s) if funding is deemed necessary to achieve set goals
2. We understand what VC’s want and will prepare the business plan accordingly